Eric Reiss has been actively involved in the creation of menu-based programs, hypertext games, multimedia, and web projects for over 25 years. Following a long career as a senior copywriter for one of Europe’s leading business-to-business advertising agencies, he founded E-Reiss & Associates in January, 2001 (that's 010101 for you binary types).
Born in San Antonio, Texas, in 1954, and raised in St. Louis and Chicago, he holds degrees in Political Science and Performing Arts from Washington University in St. Louis, Missouri. In 1976, he moved to Denmark to accept a position as a stage director at the Danish Royal Theatre in Copenhagen. In 1979, he published his first menu-based program (for the Apple II) which helped engineers optimize theatrical seating systems, and in 1983, he co-authored the first Danish-language adventure game for the Sinclair Spectrum.
Eric has been a full-time writer and business strategist since 1984 and in recent years, has conducted workshops and lectured on a range of multimedia issues for colleagues, client companies, and at teaching institutions, including the Copenhagen Business School, the Danish Advertising School, and the National School of Journalism. In November, 2000, his book, Practical Information Architecture was published by Addison-Wesley, one of the first books devoted specifically to this important subject. In 2002, it also became available in both Japanese and Korean. Eric is also the author of Web Dogma '06, which is a technology-independent set of web heuristics.
Eric Reiss is a member of the American Society for Information Science and Technology, the Usability Professionals' Association, Content Management Professionals, SIGCHI.DK, The National Press Club of Denmark, and the Authors Guild, Inc. In August, 2004, Eric was elected to a two-year term on the Board of Directors of the Information Architecture Institute (formerly the Asilomar Institute). He also serves as Chairman for the EuroIA Summit committee and is on the Steering Committee for the 2007 IA Summit, to be held in Las Vegas.